What Is The Meaning Of Candystorms? It’s A Viral Sensation

We read about digital technology almost every day. We all know about the latest viral trends and YouTube sensations. We also sometimes run into the occasional company or politician who has ruined their entire reputation. In Germany, they have a term called “sh*tstorm”. This is used for when there is an abundance of negative comments […]
Why Media Monitoring Software Is A Must For Small Business PR Teams

It’s been a long time since you actually wrote company tweets and posts personally. You still love and feel the brand, but your role has changed and sales are through the roof. How do you keep up with the engagement? How do you keep up with customers? The answer is media tracking software. Most people […]
